Roles and Responsibilities:

Content Creation:

• Develop compelling and original content for various mediums, including website pages, blog articles, social media posts, newsletters, and promotional materials.
• Conduct thorough research to gather information on industry-related topics and trends.
• Generate ideas for new content and propose innovative approaches to captivate the audience.
• Ensure all content aligns with brand guidelines, tone, and voice.

Writing and Editing:

• Produce well-structured, error-free, and grammatically correct content.
• Edit and proofread content to ensure clarity, coherence, and consistency.
• Tailor content according to the target audience, keeping in mind their preferences and needs.
• Collaborate with cross-functional teams, such as marketing and design, to develop content that supports marketing campaigns and initiatives.

SEO and Keywords:

• Incorporate relevant keywords and optimise content for search engine optimization (SEO) purposes.
• Stay updated with SEO best practices and trends to enhance content visibility and rankings.
• Conduct keyword research to identify opportunities for content optimization and improvement.

Content Strategy and Planning:

• Collaborate with the marketing team to develop content strategies that align with overall marketing goals.
• Participate in brainstorming sessions and contribute ideas for content campaigns and initiatives.
• Create content calendars and adhere to deadlines for timely content delivery.

Content Promotion and Engagement:

• Monitor and respond to user comments and engagement on various platforms.
• Share content on social media channels and engage with the audience to build a strong online community.
• Identify opportunities for guest posting, collaboration, and partnerships to expand content reach.

Content Performance Analysis:

• Monitor content performance using relevant metrics and tools.
• Analyse data to identify trends, insights, and opportunities for improvement.
• Make data-driven decisions to optimise content and achieve desired outcomes.

Requirements:

• Proven work experience as a Content Writer, Copywriter, or similar role.
• Exceptional writing, editing, and proofreading skills.
• Proficient in researching and organising information from various sources.
• Familiarity with SEO best practices and keyword optimization.
• Strong understanding of content marketing principles.
• Ability to meet deadlines and manage multiple projects simultaneously.
• Excellent communication and collaboration skills.
• Highly creative and detail-oriented.

Note: 

Please include a portfolio or samples of your previous work with your application. Join our team and contribute to our content-driven success by creating compelling and impactful content that resonates with our target audience.